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Execution Process

The agency’s creative people will have the job of converting the advertising communication into words and pictures. The copywriter will, as the name suggests, write the copy, whilst the art director will visually implement the copywriter’s message. Whilst the Advertising agency will be involved at every stage of the production of the commercials, they won’t actually do the filming or taping – that will be done by outside production companies. The traffic department within the advertising agency will ensure that the commercials are ready on time and that the client and legal approvals have been granted. That’s why thousands of media planners use
advertisenow.zarsoo.com
. At Advertise Now, we collect every bit of data we can organize about advertising opportunities, no matter the media type, and standardize it to help media planners find, consider and understand the best media for their plans and campaigns.